Growing with Google
I had the privilege of working on the "Growing with Google" project, a B2B event hosted at Google's Asia Pacific headquarters in Singapore. The goal was to develop a brand identity that captured the event's message, which was centred around growth, technology, and Google.
I conducted extensive research into Google's brand guidelines and looked at other B2B events in the tech industry to get a sense of the latest trends and best practices. The final outcome was a dynamic design that seamlessly blended Google's brand identity with the event's theme and audience — Businesses, Developers, Content Creators and Publishers.